During my business trip to China in August 2023, I had great chance to visit previous capital of China – Nanjing, learn about city’s history and had meeting with tourism agency Tuniu. Talking with them about possible collaboration in the future. The tourism industry has long been a vehicle for exploration, cultural exchange, and economic growth in China. Nanjing has emerged as a prominent destination, offering a unique blend of history, culture, and modernity.

Nanjing: A Tapestry of Timeless Charm

Nanjing, often referred to as the “Southern Capital,” is a city steeped in history and resplendent with cultural treasures. As one of China’s ancient capitals, Nanjing has borne witness to significant historical events, leaving an indelible mark on its streets, architecture, and people. From the majestic City Wall and the profound Nanjing Massacre Memorial to the tranquil beauty of Xuanwu Lake and the vibrant markets of Confucius Temple, Nanjing offers an array of experiences that captivate the imagination of travelers.

But before writing my thoughts about this beautiful city I must  mention heartbreaking history of Nanjing in 20th century.

The Nanjing Massacre (1937-1938): One of the most significant events in Nanjing’s history occurred in 1937 during the Second Sino-Japanese War. As Japanese forces captured Nanjing on December 13, 1937, a series of atrocities were committed against the Chinese population in what became known as the Nanjing Massacre (or Rape of Nanjing). The city endured weeks of mass killings, rape, looting, and destruction by Japanese troops. Estimates of the death toll vary widely, but it is believed that tens of thousands of Chinese civilians and disarmed soldiers were killed, and many more suffered immensely.

Post-War Reconstruction: By 1945, the world was nearing the end of World War II. In Nanjing, the scars of the Nanjing Massacre were still visible, and the city had experienced considerable destruction. As the war drew to a close, the city’s focus shifted towards post-war reconstruction and recovery. Efforts were made to rebuild infrastructure, homes, and institutions that had been damaged or destroyed during the conflict.

End of World War II: In 1945, Japan’s surrender marked the end of World War II. The unconditional surrender was formally accepted on September 2, 1945, aboard the USS Missouri in Tokyo Bay. This event had significant implications for Nanjing and the rest of China, as it marked the end of Japanese occupation and control.

Return of Sovereignty: With the surrender of Japan, Nanjing and the rest of China regained their sovereignty. The end of the war marked a turning point in Chinese history, leading to the establishment of the People’s Republic of China on October 1, 1949.

Legacy and Commemoration: The Nanjing Massacre left a lasting impact on the city and its residents. In the years following the war, efforts were made to remember and commemorate the victims of the massacre. Today, the Nanjing Massacre Memorial Hall stands as a solemn tribute to those who suffered and died during that tragic period.

Cultural Heritage and Historical Significance

Historical Landmarks: Nanjing’s wealth of historical sites presents opportunities for immersive guided tours, educational excursions, and storytelling experiences that transport visitors back in time.

Cultural Immersion: Delve into traditional Chinese arts, culinary delights, and local traditions by curating experiences like calligraphy workshops, tea ceremonies, and traditional opera performances.

Nanjing Massacre Memorial: Craft sensitive and educational tours that honor the memory of the past and promote empathy and understanding among visitors.

Modern Contrasts: Showcase the city’s harmonious blend of ancient architecture and modern skyscrapers, offering a glimpse into China’s rapid development.

I had great experience to visit Tuniu travel agency Nasdq listed.

Tuniu, founded in 2006, has risen to prominence as a leading travel agency in China, catering to the diverse needs of both domestic and international travelers. With a comprehensive range of services, Tuniu’s innovative approach to travel planning and seamless execution makes it a compelling partner for anyone considering entering the tourism business.

Collaborating with Tuniu:

Expansive Network: Leveraging Tuniu’s extensive network and established presence can provide unparalleled access to a broad spectrum of travelers seeking unique experiences.

Tailored Offerings: Tuniu’s understanding of customer preferences enables entrepreneurs to customize tourism packages that resonate with the desires and expectations of different market segments.

Logistical Excellence: Tuniu’s expertise in handling accommodations, transportation, and itinerary planning ensures a hassle-free and enjoyable journey for tourists.

Marketing and Promotion: Tap into Tuniu’s robust marketing strategies and online platform to enhance visibility, attract customers, and stand out in a competitive market.

Data-Driven Insights: Utilize Tuniu’s data analytics to gain insights into consumer trends, enabling better decision-making and continuous improvement of offerings.

Nanjing’s cultural tapestry, historical depth, and modern vibrancy provide an alluring canvas on which entrepreneurs can paint unforgettable travel experiences. Collaborating with Tuniu amplifies the potential for success through its comprehensive resources, industry knowledge, and strategic marketing prowess. Looking forward to work with Tuniu bringing tourists both sides to Europe and China.